This Beer Packaging is Actually a Clever Sock Package

by Natalie Mouradian on 06/12/2018 | 3 Minute Read

Editorial photograph

This isn’t your typical beer packaging, in fact, it’s not beer packaging at all! Luckies of London have created a clever novelty design for sock packaging that takes inspiration from beer and brewery graphics.“Everyone loves beer right? These beer inspired socks come packaged in custom pull tab cans. Available in 3 refreshing flavours (Ale, Lager and Stout) and artworked with classic brewery inspired graphics, printed directly on the tin can. Each ‘flavour’ has a complementary colour scheme to represent its contents. Wear responsibly.”

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Designed By: Luckies of LondonCreative Director: Xavier Unwin Designers: Xavier Unwin, Callum Collie, Miguel LatorreLocation: London

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