An original handwritten recipe for Bristol Method Dry Gin from the 1870s has been recreated, bottled and launched as Smeaton’s, with identity, packaging design and strategy by Denomination.

The award-winning drinks design agency celebrated the Bristol Method Dry style, relatively new to consumers, through the packaging to tell the story behind the gin, communicate the authenticity and heritage of the product and provide standout in a saturated market.

Uncharted Territory