A well-known Russian lemonade gets a makeover from Getbrand. Originally invented in 1977 well before the winter Olympic games in Russia, this funky black lemonade is making its appearance in a whole new light.
“The illustration was redrawn but authentic style was kept. This approach let us keep the connection with original lemonade and to prove it authenticity. So the audience could discover “new old” refreshing Baikal.”
Creative teamCreative directors: Andrey Gornov, Lina Nazyrova
Creative designers: Julia Zimovets, Anastasia Golovina
