Absolut is a brand of premium vodka owned by the French company Pernod Ricard and produced in the Skåne region of Southern Sweden. This autumn, following their continuing trend for special edition bottles, Absolut will launch Absolut Unique, a generative design and manufacturing solution developed in collaboration with Family Business that will randomly create a one-of-a-kind design across each of the 4 million bottles produced through a carefully orchestrated but random mix of 38 colours and 51 pattern types.
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