2020 is finally here, and it’s that time of year where we get to play Nostradamus and tell you where the future of branding and package design is heading.
This is the second installment in our 9-part Trend Report for 2020; to view the other sections, click on the following hyperlinks to read about Brand Merch’, White Claw Summer, Monochromatic Packaging, Patterns, The Plant-Based World, Non-Binary Branding, Flexible Logos, and Material Innovation.
Happy hour. Hump day. Thirsty Thursdays. TGIFs. Bar crawls. Ragers. Bingers. Day drinking. Beer festivals. Beer bus. Wine cruise. Wine trail. Whiskey tasting. 5k beer runs. Rosé all day. Black Wednesday. Wakes. Birthdays. Kids’ birthday parties with beer (for the adults, obviously). Hannukah. Christmas. Thanksgiving. Really, any holiday.
