Whether You Love Or Hate Valentine’s Day, Polar Seltzer Has a Flavor For You
By
Published
Filed under

By
Published
Filed under

Valentine’s Day is usually marked by sweets and chocolates, lots of them shaped in the form of hearts and Cupid. But what if you or your valentine are avoiding sugary snacks? And what about the single folks? What if you loathe this Hallmark cash grab of a holiday? And how do you tell someone they’re really more of a friend, or worse?
We have questions.
This year, New England’s own Polar Seltzer has the lovers and haters covered with two limited release designs and flavors. Both sets of bottles feature a concentric heart and arrow design, but one is red (for the lovers) and one black (for the haters). Each color has a variety of facial expressions, akin to emojis, from smiles to frowns. The back of the bottle sports a variety of messages like “Friendzone” or “You Sparkle” and “I’d rather drink alone,” along with a space to write the sender and recipient’s names.
Get unlimited access to latest industry news, 27,000+ articles and case studies.
Have an account? Sign in