In this talk, Sara discusses what it takes to be the CEO of JKR. Her belief is – it is everyone’s responsibility to viciously care for the work, no matter what your job title or department. Discussing the power of relationships between client and agency, account and creative, the brand and the work, Sara speaks the truth behind the business of being a CEO…oh, and she still doesn’t have photoshop.

She will bring her experience to the stage discussing all things packaging and branding. Join us May 8-10 in Chicago!