I recently saw a tweet about how people are intimidated by coffee shops and the overwhelming amount of options and background information for each variety. But Portland Coffee Roasters’ canned cold brew, designed by Food Court Creative, takes a playful but polished approach to ready-to-drink coffee.

The typography is chunky and hand-drawn, filling the can with energy while staying legible. The bright yellow for Original and deep black for Nitro create a simple yet high-impact system. The layout feels more like a friendly sign than a sterile coffee label, giving it an approachable, everyday quality. It’s casual, grown-up packaging that makes grabbing a can of cold brew feel almost optimistic.