“Ora is a range of body care products produced in New Zealand with indigenous origins. The core ingredient is Mamaku, the extract of New Zealand’s native Tree Fern, used by Māori for centuries to soothe and revive. BRR created and crafted the brand identity, design system and packaging design.”
“The design system centers around the distinctive Ora word mark, a contemporary take on the traditional Māori arts of Ta moko (the permanent body and face marking) and characteristic wood craving.