Lucali is Mark Iacono’s Brooklyn pizzeria, a labor of love born in the former candy store he grew up with, with pizza and calzones still at the center of its famously focused menu. That old-school neighborhood spirit comes through beautifully in its first CPG collaboration with Nonna’s, where Hot EVOO comes tucked in a bright red box framed by a cream checkerboard border that immediately recalls classic pizzeria boxes. The packaging also plays with scale and type, stretching “EVOO” vertically between illustrated red chiles while Nonna Gracie’s portrait stays front and center on the little oil tin, bringing a personal family face to the collaboration. Nonna’s and Lucali lean into nostalgia, personality, and restaurant culture, right in step with CPG’s growing love for packaging that looks like it came from a beloved local food spot rather than a design showroom. Now give me a slice of pizza.




















