The clear bottle design of HobaCare allows the natural amber yellow of the jojoba oil to be the hero of the design. Coupled with a serif font that exudes authority, it speaks to the natural ingredients of every product in the line.

With the illustrations growing over the label, it conjures the reality that nature can’t always be contained, but HobaCare has taken the steps to bottle it just enough for consumers. The realistic images of the beans cements the idea that this is not only a natural product, but one you’ll be happy to display on your bathroom counter.

The Original Jojoba Company purchases the highest quality jojoba beans from a farmer-owned cooperative in Israel and cold-presses them to extract a pure liquid that is—unlike competitive products—free of any chemical additives or by-products. The essence of the jojoba bean is a natural skin moisturizer on its own and has a variety of uses in massage and body care products.