HOY! Hosts a Burst of Filipino Flavor in Every Can

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In honor of the 126th Philippine Independence anniversary, New Kid introduces HOY! The Filipino Flavor Company. This new soda brand celebrates Filipino heritage with vibrant, colorful packaging by Jan Avendano and carries flavors like Lychee, Mangomansi, and Ube.

Launching this summer, HOY! is set to bring a refreshing taste of the Philippines to a global audience.