OUTLAW partnered with Peroni Nastro Azzurro to create, design, and launch a completely new product. The new “easy-drinking” lager needed a visual system showcasing what a refreshing lager should look like. The result is a blue-and-white striped design that hints towards nostalgia and a classic ocean-side soiree, creating a relaxing aesthetic, effusive of a stress-free summer.
We partnered with Peroni Nastro Azzurro to create, design and launch a completely new product – the first in a pipeline of exciting innovations that will offer more ways and more occasions to enjoy the uplifting taste and effortless style of Peroni Nastro Azzurro.
