JOIN US: Dieline Conference 2022 @ Advertising Week NY – Oct 20th

22 Mind-Opening Packaging Designs Featuring Psychedelic Typography

by Chloe Gordon on 08/08/2022 | 4 Minute Read

Psychedelics like magic mushrooms and MDMA are closer than ever to being legalized for medicinal purposes. According to Pew Trusts, "cities including Ann Arbor, Michigan, Denver, Oakland, California, and Seattle have passed measures that essentially decriminalize psilocybin mushrooms and sometimes other psychedelics derived from plants or fungi." 

And while the potential to help ease the impact of depression, anxiety, PTSD, and other traumas is terrific, another side effect of the legalization of these psychedelics is the spillage of their influences into the world of design and packaging. Of course, we've seen the rise of mushroom-centered products, inclusive of an entire marketplace dedicated to fungi. 

But it also speaks to how design has loosened up its collar in recent years, particularly when it comes to typography. Designers are freeing themselves from the rigors of Helvetica and other sans-serif typefaces and opting for trippy wordmarks, rejecting blanding and turning on, tuning in, and dropping out.

Not only does this visual inspiration require fewer FDA hoops to jump through than mushroom-based products with healing qualities, but it's a way for the everyday population to become more familiar with the effects of mushrooms moving their way into the mainstream. 

By adopting psych-tinged aesthetics, brands can remain relevant and maybe reach a new subset of consumers. What's more, the psychedelic wave of design could have some genuine longevity, especially as more cities and states decriminalize magic mushrooms and other psychedelic drugs with healing properties in the coming years. 

So, in celebration of opening our minds, we've gathered a collection of psychedelic-inspired packaging design highlighting the rise of trippy visuals making their way into the mainstream. 


Capturing The Charm Of Bath Bombs

Editorial photograph

Guayusa's Tea Packaging Takes A Cue From The Ingredients' Rich History

Editorial photograph

VAXA Technologies Introduces Örlö – the World's Most Sustainable Omega-3 Supplement – With the Planet in Mind

Editorial photograph

Pack of the Month: Kombucha Brand Slug Club Dives Deep Into Its Namesake For Inspiration

Editorial photograph

Pack of the Month: EZZ Drinks' Packaging Goes Down Nice and Smooth

Editorial photograph

Greene King Embraces Folkloric Side With Packaging From Design Bridge

Editorial photograph

Enjoy The Moment With RUUTS

Editorial photograph

'EVERYBODY SAY LOVE!' World Of Wonder and RuPaul Launch 'House of Love,' a Collection Of Premium Canned Cocktails AND Mocktails

Editorial photograph

Swoon Is Dedicated To Keeping Life Sweet

Editorial photograph

Popadelics: A Trippy Take On Fried Snacks

Editorial photograph

Phil’s Finest Packaging Playfully Pushes The Limits

Editorial photograph

Take a Bite Out Of Byte Bars' Packaging By The Office Of Ordinary Things

Editorial photograph

Meet The Edge Releases A Beautiful Game That Features Uncomfortable Questions

Editorial photograph

Dark Matter Coffee Is Probably From Outer Space

Editorial photograph

Good Vibes is Australia’s First Probiotic Ice Cream

Editorial photograph

Trip Out With This Retro Inspired Label for Pedro Ximenez Wine

Editorial photograph

Parents and Kids will Love Chemical-Free Real Good Gum

Editorial photograph

Your Favorite Chewing Gum Is Likely Full Of Plastic; Nuud Wants To Be Your New Plastic-Free Brand

Editorial photograph

Lost At Sea Has Packaging That's Both Nautical And Nice

Editorial photograph

Magnolia Brewing: Repositioning a legendary San Francisco Brewery

Editorial photograph

This Craft Beer Concept is Surreal: 530 Craft Beer

Editorial photograph

Reve Brewing Company Creates Trippy Packaging With 'Down The Rabbit Hole'

Editorial photograph

You may also like