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Is Kanye Designing The New McDonald’s Packaging?

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Kayne West is a critically acclaimed and commercially successful musical artist. West, also known as Ye, has an insatiable appetite for art, with ventures into other fields like fashion, filmmaking, and architecture. 

West can now add packaging design to his list of creative pursuits. The hip-hop artist and internet attention-seeking enthusiast teased a collaboration with Japanese industrial designer Naoto Fukasawa and QSR global brand McDonald’s to reimagine its food packaging.

The College Dropout artist teased the collaboration on his sparse Instagram account, offering scant details on the project. The package appears to be a square-shaped hamburger wrapped in transparent cling film, though it’s unclear if it’s a printed image on a substrate like paper. McDonald’s signature Golden Arches logo is on top of the packaging.

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