Hugmun Studio Take An Artistic Approach With MURRĒ Skincare Packaging

Published

January 19, 2022

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MURRE Skincare is a clean and sustainable line with packaging that looks and feels as natural as the ingredients the brand uses. Implementing graphical typography on the frosted glass bottles is minimalistic yet still showcases the brand’s sophisticated qualities. Additionally, keeping the aesthetic simple allows this line to become gender-neutral, therefore broadening the skincare line’s demographic and reach.

Editorial photograph

MURRE Skincare creates superior, sustainable cosmetics from clean formulations. The founders have 25 years of experience in the luxury spa and cosmetics industry and their vision shaped the company. Our studio was responsible for naming, branding, packaging and the online store.

Chloe Cordover

Chloe is based out of Savannah, Georgia. While she’s a writer by trade, she struggles to write her own bio. All you need to know is that she’s a lover of dirty martinis, a maker of charcuterie boards, and always has her nose in a book but hasn’t mastered doing all three at the same time. If you want to know more, follow her on Instagram @chloecordover