Why are we talking trash? Why this column now? Packaging has entered a new era. Sustainability is no longer a priority because it’s competing with inflation, tariffs, retailer requirements, legislation, supply chain instability, and consumer skepticism. The industry needs conversations that acknowledge those realities without losing sight of long-term progress.
Our new column, Trash Talk, from Interact Sustainability Manager Valerie Hawks, explores that tension and maybe even offers some hope for the future.
***


















