Caravelle Brewery's Soda Packaging Is Straight To The Point

Based in Barcelona, Spain, Caravelle Brewery is known for its experimental, bold, and tasty beers that suit the local lifestyle of the sun, sea, and city. Recently, the brewery experimented with a new kind of beverage: soda.

Because the brewery is known for its playfulness, it only makes sense that the soda product is just as whimsical. The two soda flavors each come in vivid color combinations of yellow and green and pink and red. The brewery's logo sits at the top of the can, and the oversized retro-inspired "soda" tells consumers all they need to know.

Caravelle Brewery is always experimenting and coming up with awesome drinks recipes. Soda is their first non-alcoholic beverage developed by the Barcelona based brewery. The task as always was to make it fun and embrace colour.

So to differentiate from the wide range of labels created for their beers, we went for a vintage look reminiscent of old school soda labels. We used a single main color for the label to highlight the flavour and introduced a bubbly custom script typeface that gives a summery and retro vibe that takes us back to times past, fun memories and sweet nostalgia.