The fall is usually a time of festivities as students return to campus, kids hit the apple orchards, and your favorite coffee shop stocks up on your favorite non-Dune-related spice. And then there’s Halloween, of course, a holiday full of revelry and partying, something beer brand Natural Light is well acquainted with as a popular go-to for blowouts and hangs.

The folks over at Natty, however, are getting into the spirit of the season by changing up their branding and packaging for a limited time.