1220 Artisan Spirits: Flora & Spettro Are Night & Day
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The bottle design for FLORA APERITIVO is apt, given that it’s namesake is the goddess of flowers. The gold and red embellishments make this bottle design instantly captivating, without overpowering the branding. The bottle design for SPETTRO AMARO is a 180, featuring rich blacks and blues that give the bottle a nocturnal feel. Ultimately, it is the debossing and texture on each label that helps these two spirits stand out with distinction.
A distillery tucked inside 4 Hands Brewing Co., 1220 Artisan Spirits is shrouded in an aura of secret society mysticism. Brewery founder Kevin Lemp and his team asked TOKY to lead naming and branding efforts for two new Italian-inspired sprits: an aperitif and a digestif. FLORA APERITIVO Taking its name from an ancient Roman myth, Flora’s bottle features the goddess of flowers and spring in full bloom — a fitting toast to the aperitif’s botanical flavors. Astute drinkers will find Flora’s secrets hidden among intricately woven tendrils. SPETTRO AMARO Italian for spirit, Spettro is 1220’s after-dinner digestif. At the label’s center is an intricate, die-cut moth. Nocturnal yet always seeking light, the creature brings Spettro’s ghostly spirit to life. As drinkers enjoy the earthy bitter Amaro, a secret is slowly revealed from behind a shroud of darkness.

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