“Kimberly Clark Professional is the world leader in commercial grade surface preparation products. Kimtech and Wypall products service healthcare, commercial kitchen, laboratory and aviation among others. They tasked Grain Creative to review their positioning in the aviation industry and tailor products to engineers and maintenance staff working in and around aircrafts.

Grain Creative developed a strong, bold and consistent packaging solution. This re-design improved the overall brand architecture, better stand out and immediacy of task recognition.