A Cigar Is Never Just A Cigar: Sometimes It’s Rum

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Conde de Cuba’s packaging by Maba is richly layered, combining bold structure with subtle historical cues. The label plays with contrast through the electric blue blocks that meet parchment-toned panels filled with dense, serif-heavy type.

Gold-foiled lettering and textured embossing highlight key details without overpowering the layout. The oversized, stacked “CONDE DE CUBA” type lockup anchors the label, while surrounding elements like the maps, dates, and signatures, build out a sense of place and history.