Tailors’ Keep is a San Francisco tailoring brand that offers stylish, high-end custom clothing for men. They provide wardrobe staples that are still suitable for the fashion-forward, avant-garde San Franciscan. Their articles of clothing come with a beautiful copper hanger which has become a signature of the shop, and Field Guide designed packaging for the hangers to now be on sale in the store. Just like the brand itself, the hangers are packed and designed around simplicity and self-awareness. The packaging is meticulously wrapped around the hangers, keeping things neat and organized, while letting the lovely copper be seen. It feels simple yet essential to a well-planned wardrobe.

“Taking a cue from the Tailor’s Keep brick and mortar, a minimalist black and white color palette with clean styling is used exclusively throughout the packaging, with the intention of allowing the copper plated hangers to take the forefront.”

“Dielines were created for each of the three hangers (coat, shirt and pant), layouts were designed, and then all the final packaging was self-produced and assembled using a laser printer and a laser cutter.”