Cereal boxes are easily recyclable. Unfortunately, you can’t say the same thing about the liner inside as they typically get made from plastic and are unrecyclable by most curbside programs.
The inability to recycle the plastic bags inside breakfast cereal packaging isn’t lost on Kellogg’s, which has been piloting a new, paper-based liner in Europe this year in partnership with grocery chain Tesco.
According to Kellogg’s, the new paper-based liner performs and protects cereal just as well as conventional plastic liners. The new paper-based liners now make recycling the entire cereal packaging possible. Additionally, the pilot produced thousands of cartons without requiring a change in production machinery or Tesco operations.
