The brand redesign for Vira, a car oil company allows the old branding to evolve. Utilizing the staple mint green, the brand design uses striking typography to invoke a futuristic feel. The shapes and symbols used on the Vira t-shirts are hip enough to be every day street wear, without diluting the mission of the brand.

We used the energy fueled mint color from the previous life of Vira, which made it possible to differentiate the brand from the competition.