Bose Drops Special Edition Mint Tin Packaging To Promote Their Newest Earbud Colorway

Published

  • As a promotional launch for Bose’s newest QuietComfort Earbuds’ mint colorway, Hello Comrade has designed a metal case in the style of timeless mint tins
  • The concept is clever, fun, and functional, with ample ways to repurpose the tin, just like real mint tins themselves

The packaging industry really crushed it with the mint tin. Altoids, of course, gets most of the credit for that one, pioneering the metal container in the 1920s. Other brands naturally got on the mint tin bandwagon, and the category is all the better for it! What’s better than an adorable metal box, after all?

The folks over at Hello Comrade must agree with this mint tin fandom, as they’ve just designed a clever riff on the concept for Bose’s newest earbud colorway: Dewdrop Mint. You see what they did there?