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Uoga Uoga Kids Recreates the Mr. Potato Head Experience by Turning Bath Products Into Toys

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It’s a childhood rite of passage to hate baths, though of course, we all have to learn to take them eventually. While bath toys have been a longtime helper in getting kids a little more comfortable with taking the plunge, organic beauty company Uoga Uoga took the natural next step by turning their kids’ bath products into actual toys.

Andstudio helped Uoga Uoga Kids anthropomorphize soaps, shampoos, and lotions by giving them adorable faces kids can decorate with reusable stickers. Fitting the brand’s dedication to sustainability, the bottles and stickers are both made of recycled materials and are fully recyclable, making the experience good, clean fun in more ways than one. The purple sans serif packaging is stylish and simple enough that adults will probably like it too (and, let’s be real, probably won’t be able to help themselves from playing with them).

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