Mousegraphics PC worked with The Restaurant Of Yao to provide a universal language to cooking delicious, traditional, Chinese dishes in the comfort of your home. The logo’s design incorporates the human form within the Chinese characters, giving the label a playful twist at first glance. Each packet of provided ingredients is designed in a minimalist fashion, using pictures for reference. The containers pay homage to custom, bamboo steaming containers which make consumers feel like they are having professionally-made food with little to no necessary knowledge of how to cook.
The Restaurant Of Yao tasked us with preparing smart packaging for their at-home, instant food preparation brand. The objective was to create a package that would make identifying form and function easy for consumers. We designed both the brand logo and the product container with a parallel principle: human agency is the primary source of energy.
