Expo West is often called the Super Bowl of CPG trade shows. But for anyone who pays close attention to branding and packaging, itโs also something else entirely: a design mecca.
Over four days, more than 60,000 attendees walk the aisles of the Anaheim Convention Center, exploring thousands of emerging food and beverage brands, all competing for attention with a significantly powerful tool.
Yup, itโs packaging.


















1 response to “The Best Things We Saw At Expo West 2026”
These are all so well done! Love the bold, nostalgic vibes blended with minimalism…Twice as tricky in two languages ๐จ๐ฆ