Stauning Gin Explores Craft-led Design Through Danish Printmaking Inspiration
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We’re seeing a rise in design that emphasizes craft and process, and this packaging design captures that shift beautifully.
For Stauning Gin, Within Design Studio creates a system that translates traditional Danish printmaking into a spirits identity full of texture and discovery. The outer box features a grid of hand-painted green forms that resemble carved woodblock prints, where imperfect edges and layered tones give the artwork an ink-pressed quality. This pattern draws from Nordic craft traditions. The typography adds a sense of contrast against the expressive pattern, and the color palette leans into natural greens paired with soft off-white paper tones.
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