Stauning Gin Explores Craft-led Design Through Danish Printmaking Inspiration

Published

  • Stauning Gin’s packaging by Within Design Studio draws on Danish printmaking and craft driven design
  • Hand painted green patterns and refined typography create a tactile, modern spirits identity

We’re seeing a rise in design that emphasizes craft and process, and this packaging design captures that shift beautifully. 

For Stauning Gin, Within Design Studio creates a system that translates traditional Danish printmaking into a  spirits identity full of texture and discovery. The outer box features a grid of hand-painted green forms that resemble carved woodblock prints, where imperfect edges and layered tones give the artwork an ink-pressed quality. This pattern draws from Nordic craft traditions. The typography adds a sense of contrast against the expressive pattern, and the color palette leans into natural greens paired with soft off-white paper tones. 

Keep reading