Supermodels and chemists run in social circles without much overlap, but when Nobel laureate Sir Fraser Stoddart launched his new skincare line powered by some of the breakthrough technology he helped develop, he invited those giants from the fashion and beauty industries as well as lifestyle entrepreneurs to a black-tie gala at the Metropolitan Museum of Art.

Stoddart’s new line of beauty products, Noble Panacea, is innovative and bold enough to merit such a posh, glitzy debut.

At the core of the product is a unique chemical technology called Organic Molecular Vessels (OMV); they protect ingredients at the molecular level, acting as a shield casing. OMV preserves freshness and potency, and in the case of volatile elements such as retinol and vitamin C, it keeps it away from light, air, and moisture, which can degrade these delicate compounds.