Saint Urbain’s packaging system for Speedy Romeo blends elements of auto and horse racing with a touch of 70s rock and roll influence. The design team, led by Creative Director Alex Ostroff, meticulously curated a visual narrative that captures the warm and eclectic atmosphere of Speedy Romeo. Delving into various sources, from old magazines to gas tanks and horse racing memorabilia, they created a comprehensive and visually stunning experience that takes patrons on a family-friendly nostalgia trip. The packaging design seamlessly extends across menus and merchandise, reflecting a cohesive brand identity that honors Speedy Romeo’s past and positions it as a dynamic destination for the future.
Saint-Urbain, an award-winning creative agency, whose previous work includes Sweet Chick and YouTube Shorts, is thrilled to announce the completion of a comprehensive design overhaul for the iconic Brooklyn-based restaurant, Speedy Romeo.