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GreenGlow is an online beauty product market that focuses on environmentally friendly and health-conscious merchandise. Partnering with GreenGlow, Brada created a dainty and beautiful brand identity to place emphasis on the two significant goals of the company: to focus on beauty and the planet. The pastel pinks seem to call to light the concept of beauty, while the green accents are directly related to the environment, as well as general healthy living.

GreenGlow is a Mexican platform that distributes clean beauty products, free from ingredients that are harmful to one’s health. The main discourse of the brand is based on the fact that beauty and consciousness can, in fact, go together. For this reason, it was essential to have a balance between the glamorous world of beauty, and the healthy and conscious world.
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