I’m not sure I’ve ever seen a bottle that looks as if it’s been cut in half by a samurai sword and is about to slide off precariously from the point where it was sliced like something out of a B-horror movie. But that’s Cutthroat Gin in a nutshell.
Designed by Greek agency Mousegraphics, the matte glass bottles feature one of the most memorable packaging silhouettes in recent years, and it perfectly exemplifies the brand’s “sharp” motif. Taking inspiration from Jack the Ripper, the bottles also feature a small macabre illustration of a straight razor, letting consumers know that this is a bottle that is definitely not fucking around.
We spoke with Greg Tsaknakis, creative director of Mousegraphics, about their design for Cutthroat Gin and why it’s a cut above the rest.
