No, This Isn’t a Hot Pockets Story About Holiday Sweaters (Only Kinda/Sorta)

Published

October 7, 2024

Filed under

Design News & Trends, Food Packaging, For Brands, Sustainable Packaging

It is much too early for stories about holiday sweaters.

That was me on our Slack channel last week after someone pitched a story about Hot Pockets and holiday sweaters. It was still September, and I just didn’t care to run a story about a sleeveless cardigan. As it turns out, I should have read the actual press release, because it wasn’t just about sweaters that double as invitation to the gun show.

Hot Pockets® introduces its first ever holiday sweater with zip-off sleeves as the brand has officially gone sleeveless.

Bill McCool

Bill McCool is an editor and writer based out of Los Angeles. Though new to the world of design, he has always been a storyteller by trade and he seeks to inspire and cultivate a sense of awe with the work and artists he profiles. When he’s not winning over his daughters with the art of the Dad joke, he is usually working on a pilot, watching the Phillies, or cooking an elaborate meal for his wife.