Leapfrog Remedies Packs An Ethos Punch

Published

It’s always important to take special care of your immune system, but especially in 2020.??That is why the design for Leapfrog Remedies, a chewable immune booster takes special care to instill Ethos into the product it holds. Utilizing a clean, three color system: vibrant orange, black and white, this simple design uses lines and various fonts to provide information to the consumer. The elongated logo for the brand name makes a strong visual impact, while the other fonts on the package are strategically used to provide information to the consumer. The only information on the package in color denotes the flavors of the chews, a nice touch to an overall practical design.

Maÿk is the creative mind behind @leapfrogremedies and their launch product, Leapfrog IMMUNE – a powerful immune support supplement that contains the natural anti-viral active lactoferrin, plus zinc and vitamin C.

A co-creation between an immunologist, pharmacist, nutritionist, lifestyle journalist Stephanie Drax and the founder of Planet Organic, Renée Elliott, Leapfrog IMMUNE is backed by strong science. Lactoferrin is a protein enriched in our body barriers that assists with immune defence but is underused in the health world; the design of Leapfrog IMMUNE needed to be both distinct and vivid enough to engage curiosity in a crowded marketplace.