Every minute, 1 million disposable cups are relegated to landfill. KeepCup is the first barista standard reuseable cup for coffee on the go. Motivated by the amount of disposable cups thrown away in their cafes everyday, brother and sister, Abigail Forsyth and Jamie Forsyth created the KeepCup to create a more sustainable environment. Made in Australia with love, it is estimated that KeepCup users have diverted 3.5 billion disposable cups from landfill – staggering numbers that grow daily.