This placeholder is removed when the ad slot is configured.

This placeholder is removed when the ad slot is configured.

This placeholder is removed when the ad slot is configured.

This placeholder is removed when the ad slot is configured.

This placeholder is removed when the ad slot is configured.

This placeholder is removed when the ad slot is configured.

How One Company Uses Adorable Design to Disrupt a $2.9B CPG Market

Published

Filed under

IMG_4688.jpg

Every time you pump your gas or get change back after paying for your morning coffee, you’re coming into contact with germs. For some, carrying around hand sanitizer to rid themselves of these microscopic bacteria, viruses and fungi is a must, and with the estimations of it becoming a $2.9 billion market over the next seven years, one brand is on the front end of the trend.

Last month, OLIKA, an NY-based personal care company, released Minnie, the little sister of Birdie, an adorable 2-in-1 hand sanitizer equipped with a spray and 10 dry wipes.

This placeholder is removed when the ad slot is configured.

This placeholder is removed when the ad slot is configured.

This placeholder is removed when the ad slot is configured.

This placeholder is removed when the ad slot is configured.

This placeholder is removed when the ad slot is configured.

This placeholder is removed when the ad slot is configured.

Keep reading