If a brand enlisted your studio’s expertise for a redesign, you’d likely ask, “where do I sign?” It’s a chance to show off and demonstrate what you’re capable of.

But what if that brand sports a logo by Milton Glaser?

As it turns out, the answer is don’t touch it. At all. If anything, you make it that much bigger and bolder. Because when your principal visual assets come from the same dude that designed the “I Love NY” campaign, it’s best to leave it alone.