Fabrizio Morra’s packaging design for Barnas, an innovative brand specializing in organic salsa brava, captures the essence of the product with dynamic and lively visuals that exude enthusiasm and playfulness. The expressive typography, featuring a soft and rounded old-style serif font, adds an elegant and warm touch to the brand’s visual identity. Barnas is known for its youthful, colorful, fresh image, highlighting natural and fresh ingredients. The taglines “Sauce Brings Gloss” and “We Take Sauce Very Seriously” underscore their salsa brava’s transformative nature and dedication to delivering an extraordinary culinary experience.
Barnas is an innovative brand specializing in organic salsa brava. They aim to provide a high-quality alternative to traditional salsa brava options. Their illustration treatment captures the sauce’s essence with vibrant and lively visuals, evoking enthusiasm and playfulness. The brand uses expressive typography, a soft and rounded old-style serif font, to add elegance and warmth to its visual communication.
