As COVID-19 restrictions begin to ease around the world, there still isnât a vaccine or preventative treatment with a proven efficacy available. Though some of those venturing outside again to be around other people are diligently following social distancing rules such as wearing a face mask and maintaining a six-foot berth, others – looking at you Florida Man – might need some additional help respecting social distancing.
Menâs care brand Lynx may have come up with a pragmatic solution that leverages the pungent and polarizing aroma of breakfast staple Marmite, a brown, sticky spread made from brewing byproducts. The savory and salty smell of the classic toast accouterment might make for an ideal snack or meal, but it certainly isnât a fragrance that invites proximity, unless a sharp, beefy funk-stench is your thing. Combining Lynx’s best-selling spray Africa along with Marmite, however, might create some true believers.
