The deadly wildfires raging across Australia have laid waste to 15.6 million acres of land and has claimed the lives of 28 people and more than a billion animals. Excessive temperatures and severe drought conditions have only amplified the seemingly endless onslaught, and more than 100 fires still burn on the continent (oh, and let us not forget about climate change making it that much worse).
To pay tribute to the firefighters who have courageously served during this crisis, Coca-Cola launched a limited-edition âShare a Coke withâ can. The limited-run packaging will not go on sale; rather, they will get donated directly to firefighters as well as the communities suffering throughout the ongoing bushfires.