Who’s up for whatever? In an effort to satisfy the spontaneity and excitement for life of 20-somethings everywhere, Bud Light has released limited edition cans to celebrate the music festival culture of the summer. With Virtue Worldwide creating the partnership with Bud Light and the 2015 Mad Decent Block Party, they will offer 31 bright, psychedelic, geometric, and eye-catching designs at the music festival which takes place in 18 cities.

“Celebrating the music, culture and artistry that surround the Mad Decent Block Parties, Bud Light developed 31 designs – 4 Mad Decent custom labels and 27 artist-designed labels – that capture the energy of the summer music scene. Bud Light produced these unique 16-oz. Festival Cans which will be available exclusively in the markets of the 2015 Mad Decent Block Party summer events.”

“In true #UpForWhatever fashion, the packaging approach used to create the Bud Light Festival Cans is so advanced, the 31 designs were transformed into more than 31 million possible graphics – so no two cans are exactly alike. Bud Light is not only the first beer, but the first brand to use this innovative packaging technology in the U.S.”