Joya is a boutique home fragrance brand based in New York City. The line was founded by a young Yale grad, Frederick Bouchardy, 4 years ago. He continues to creative direct and works with local designers and close friends.
Joya focuses on fusing natural materials, stylish and unexpected fragrance blends, and innovative package design. There are numerous collections within the Joya brand-intended to cater to different audiences-but the common link is attention to detail and clean, appealing, functional design intended to enhance the experience of opening the product.
Earlier collections were designed in house (by Bouchardy and design partner, Julia Kots, who have since managed other design projects under the name Felis Rufus Design.
