Designed by Mario Di Paolo, Bohemi’s wine label features a stoic horse, representing the majestic practice of winemaking as well as the beauty of the burgundy liquid within. The stark black label paired with the embossed details and gold foil creates a magnificently stoic packaging system.

Bohemi is named after the Andalusian horse so loved by the lawyer Bussolera, founder of Tenuta Le Fracce. Tenuta Le Fracce was founded more than a century ago on the Oltrepò Pavese hills; in the mid-1950s, lawyer Bussolera bought a mansion at the foot of those hills, and this new property, together with the vineyards inherited from his father, are now a park made of 100 hectares of naturalistic wonders.

















