Tyler, The Creator Launches Nail Polish and Fragrance Under Golf le Fleur Brand

Some still consider the application of nail polish outside the purview of men. But for some of the more fashionable and imaginative gentlemen among us, their ungues are another opportunity for self-expression unbound by gender. Tyler, The Creator, now joins Lil Yachty and Machine Gun Kelly in creating a line of inclusive nail polishes.

Part of Tyler’s Golf le Fleur fashion and lifestyle brand, the polishes come in three colors – Geneva Blue, Georgia Peach, and Glitter. The formulations are non-toxic, cruelty-free, and “13 free,” which in Golf le Fleur’s case means no animal-derived ingredients, camphor, ethyl tosylamide, formaldehyde, formaldehyde resin, fragrance, gluten, hydroquinone (HQ)/monomethyl ether hydroquinone (MEHQ), methylisothiazolinone (MIT), parabens, phthalates, toluene, and xylene.

Each cube-like bottle of Golf le Fleur nail polish is clear with a cherub graphic on the front and a distinctive flower-like white cap. The cap’s flower shape isn’t apparent without looking at the topper from above, where the five asymmetrical petals become evident. The outer box’s primary color corresponds to the polish, and the same cherub art appears.

French Waltz, Golf de Fleur’s initial fragrance, is described as “dozing off in the garden, using the sun as a towel to dry off the leftover beads of lake water” and is marketed for everyone. French Waltz is sweet and floral and called a rose-musk scent.

The bottle is clear, with a flower-like green cap, similar to the nail polish bottles. The box opens from the front with a ribbon pull, and the box features a cliff diver launching into the ocean. The overall effect is a serene and dreamlike depiction of a careless day at the beach. A common trope in fragrances, but executed in Tyler, The Creator’s style and vision. 

Unlike many drops by celebrity-driven brands, Tyler, The Creator on Twitter, said that Golf de Fleur isn’t for “that ‘sold out’ button” and scaled-up production, so anyone that wants the nail polish or fragrance has an opportunity to purchase them.