“Proud Eagle” Coffee’s Branding Soars High

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The brand design for “Proud Eagle” utilizes lined patterns and a character eagle to create a system that is both captivating & authoritative. In the crowded coffee space, it can be difficult to stand out, but “Proud Eagle” looks like the brand for coffee aficionados and java newbies alike.

Editorial photograph

Coffee line includes different flavors and types of coffee. Packaging for each taste is marked with a colored plate and helps to identify the product to the consumer.