Dutch fast fashion brand C&A has grown into an international powerhouse, in part, no doubt, to their casual yet chic visual design.
“THE CLIENT
C&A is a Dutch international fast fashion brand established in 1841 by the siblings Clemens and August Brenninkmeijer. The brand maintains presence in 22 European countries, in addition to Brazil, China and Mexico. C&A arrived in Mexico in 1999 and expanded quickly establishing their largest headquarters positioning itself as an accessible fast-fashion brand.”
“KEYWORDS
brand behavior / packaging / color palette / fashion / fast fashion / basics / sustainable