The Shoebox Museum Celebrates Sneakerhead Packaging

Published

September 12, 2019

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The Shoebox Museum was the first exhibition of its kind, displaying sneakerhead culture’s most iconic sneaker packaging complete with panel discussions and hands-on exhibits.

Held in New York’s Lower East Side last August, the museum was a partnership between How Life Unfolds, the Paper and Packaging Board and Matt Halfhill, founder and publisher of Nice Kicks.

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Named “One of the 200 Best Packaging Designers” by Lurzer’s Archive, and one of “2017’s People to Watch” by Graphic Design USA. Evelio is an industry recognized packaging design expert and creative producer known for strategically bridging design, with flawless manufacturing. Evelio’s passion for designing and engineering memorable unboxing experiences for global consumers, can be seen in his creative collaborations with some of the world’s most sought after brands.