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Krasis Wine Has a Balance of Folk and Modernity

by Natalie Mouradian on 03/23/2017 | 2 Minute Read

Editorial photograph

Kommigraphics Design Studio created the design for Krasis wine. The illustration on the label has a folkloric feel to it but overall the wine has a fresh and contemporary look.

"’Krasis’ is a biological wine of the most famous Achaean red grape variety, coming from private vineyards in Santameri Achaia. Rich in fruity and herbal aromas with vivid red color and velvety mouth, 'Krasis’ is the latest organic product of Sant’Or winery. The aim of the creative direction was to communicate the origin and nature of the product through illustration, with the purpose to transfer a sense of nostalgia to the viewer." 

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"The perimetrical cutter of the label that once adorned old stamps was the basic idea behind he design, while the primary font brings a breath of fresh air to the final design. The art of the past combines with the innovative ideas of today on a canvas of uncoated paper."

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Designed by: Kommigraphics Design Studio

Location: Athens, Greece

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